Bear Valley Inn

A B&B like the Bear Valley Inn needs a unique logo. After all, the owners give discounts for people who hike or bike to the Inn, provide local and organic foods with breakfast, and have proclaimed the Inn a “doily-free zone.”

To give the Inn its own character, we used bird figures, since bird-watching is popular in the area. We also created a compete set of logos to use on other marketing materials, including notepads, thank-you notes and menus. In these materials, the bird family does many of the area's other popular activities, such as hiking, biking and kayaking.

“The birds in the new logo are unexpected and fun, yet still sophisticated. The look represents what we are doing perfectly. Working with Jodie is fun. The process is exciting!”
-Amanda and Ken Eichstaedt, Innkeepers